Description: How to turn an idea into a working business in 30 days.

Format: Online / Offline.

Duration: 4 weeks.

Course Objective:

To teach participants the basic principles of creating a startup: from finding and validating an idea to developing a business model, first sales and preparing to scale.

Course Program:

Week 1: Idea and its validation

How to find ideas that work?
  • Methods for finding and analyzing market opportunities;
  • Trends and niches for startups.
Hypothesis testing (MVP):
  • Interviewing the target audience;
  • Developing a minimum viable product.

Practice:

Creating an idea concept and presenting it to the group.

Week 2: Business Model and Strategy

Developing a business model:
  • What is Lean Canvas and how to work with it?
  • Unit economics and key success metrics. Positioning and value proposition;
  • How to stand out from the competition;
  • Creating a UTP (unique selling proposition).

Practice:

Creating a Lean Canvas for your startup.

Week 3: Sales and Promotion

First Sale:
  • How to get your first customers;
  • Building relationships with your target audience.
Marketing for startups:
  • Promotion channels with minimal costs;
  • Social networks and content strategy.

Practice:

Creating a promotion plan.

Week 4: Presentation and Growth

Preparing for a startup presentation:
  • How to create a pitch deck for investors;
  • Effective presentation techniques.

Scaling strategies:

  • Attracting partners and investors;
  • How to automate processes and grow faster.

Final project defense:

Each participant presents their idea to the group and experts.

Final Course Outcome:

  • Participants will have a clear understanding of how to launch their startup;
  • They will create a minimum viable product (MVP);
  • Prepare a presentation for potential investors or partners.

Who is the course for?

  • For aspiring entrepreneurs;
  • For those who want to test their business idea;
  • For anyone who wants to better understand the basics of creating a startup.

Join!